RFM Analysis
RFM Analysis is a technique used by many businesses, but for B2B Wholesalers and Distributors it's a game changer. Understand what RFM is, how it's calculated, the benefits & limitations in our blog on G2.
RFM Insights
Here’s a handy chart of all the RFM Segments, plus some actionable tips for each which you can implement straight away!
Using RFM for Growth
Check out our blog on how you can use RFM to grow your Wholesale, Distributor or
Manufacturing business!
I think the system is brilliant. It's effortless and the Dashboard is a great feature that doesn’t need any time to glance over and see where our customers are!
The RFM analysis is very useful - organising your customers by segments, so it's easy to find customers to prioritise attention & checking the loyal customers. A great tool when creating sales/marketing campaigns too.
The Churn Report in Prospect CRM has already enabled us to reactivate 2 customers who we didn’t even realise we'd lost!
Sophie Holland | Sales Specialist
ID Management Systems Limited
James Turton | Ops Director
Evolution Packaging Products Ltd
Maria Barboza | ISR & Brand Ambassador
Wiley's Finest UK Ltd
Ready to grow your business?
With built-in RFM analysis, Prospect CRM helps you better target & market to your regular, repeat ordering customers.
See for yourself.
2023 ProspectSoft Ltd. All rights reserved.