CRM Comparison Guide

Looking for a CRM system to help boost your sales growth? Or are you frustrated with your current CRM software and looking for alternatives?


This guide will give you a feel for what type of CRM your business needs, and help you weigh up your options.

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Stock-Aware vs. Traditional CRM

A large proportion of traditional CRM users are based in the service industry. So where does this leave businesses that sell products business-to-business (B2B)?


Multi-purpose CRMs, whilst claiming to cater to all industries, can become a costly purchase for wholesalers, manufacturers and distributors who need that extra automation to reduce the adversity of their workflow. With so many add-ons to choose from, you end up paying for extra modules on top of a base price, and you can’t ever be sure that you’re getting optimal value for money.


Stock-Aware CRM offers fixed-price packages that cover the needs of all functional areas of your B2B product business – from new business sales and marketing, to post-sale customer service and customer retention strategies.

Compare Our Ratings

Prospect CRM consistently ranks higher across several, trusted software review sites

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Capterra

G2

GetApp

Prospect CRM

Insightly

Pipedrive

Salesforce

HubSpot CRM

Zoho CRM

4.8

4.7

4.8

4.0

4.2

4.0

4.5

4.2

4.5

4.4

4.3

4.3

4.5

4.4

4.5

4.3

4.1

4.3

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Capterra

G2

GetApp

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Capterra

G2

GetApp

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Flexibility & Configuration

Rated 96% for Customisation on G2

Fully integrated with your ERP, Inventory Management and Accounting systems

Integration

Sales Pipeline Management, Customer Service Management, and Order Processing is all included in our Start-Up package

Workflow Automation

Rated 96% for User, Role & Access Management on G2

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Flexibility & Configuration

Integration

Workflow Automation

Rated 79% for Customisation on G2

Rated 84% for User, Role & Access Management on G2

Doesn’t integrate with award-winning inventory management and ERP systems like Cin7, Unleashed, and Katana

Workflow Automation is only included in advanced plans

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Prospect CRM

Insightly

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Learn More

vs.

Order Management

Rated 91% for Quote & Order Management on G2

Sales forecasting and reporting available on all plans

Sales Forecasting

  • Email support
  • Live chat
  • Phone support
  • Help docs
  • Prospect Academy

Customer Support

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Order Management

Sales Forecasting

Customer Support

Rated 77% for Quote & Order Management on G2

Available only on Advanced plans

  • Email support
  • Live chat
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  • Phone support only available to higher-tier plans

Prospect CRM

Pipedrive

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Learn More

vs.

Customer Insights

Sales Pipeline Management and Reporting available to all plans

Rated 9.3/10 for Ease of Use on G2

User Adoption

Guarantees seamless integration with your back-office systems

Integration

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Customer Insights

User Adoption

Integration

Sales Engagement and Insights only available to higher-paid plans

Rated 7.9/10 for Ease of Use on G2

While Salesforce offer a broader ecosystem, customers often complain about disjointed integration – making information difficult to find

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Rated 9/10 for Ease of Setup on G2

All of your data is centralised and accessible from one place

Learn More

Rated 7.3/10 for Ease of Setup on G2

Prospect CRM

Salesforce

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Learn More

vs.

Flexibility & Configuration

Rated 96% for Customisation on G2

Customer Support

Sales Pipeline Management and Reporting available to all plans

Customer Insights

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Flexibility & Configuration

Customer Support

Customer Insights

Rated 80% for Customisation on G2

  • Email support only available to paid plans
  • In-app chat only available to paid plans
  • Phone support only available to Professional CRM Suite

Sales Analytics and Custom Reporting only available to Professional CRM Suite users

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  • Email support
  • Live chat
  • Phone support
  • Help docs
  • Prospect Academy

Prospect CRM

HubSpot CRM

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*

*

Learn More

vs.

Support & Onboarding

Prospect CRM offers comprehensive onboarding packages that cover all the configurations and setup tools you might need

Scalability

87% of Capterra reviews received a 5 star rating

Customer Satisfaction

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Support & Onboarding

Scalability

Customer Satisfaction

Often criticised for limited support offered during the onboarding process

As your business grows, you’ll be required to use more modules. With so many modules to choose from, tailoring the system to your needs becomes complicated

51% of Capterra reviews received a 5 star rating

Prospect packages cover all functional areas of your business and all your data is easily accessible from one location

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Businesses that require extra configurability have access to our CRM experts who help you scale efficiently with healthy margins

87% of G2 reviews received a 5 star rating

A CRM crowded by modules can make integration disjointed and convolute the interface

51% of G2 reviews received a 5 star rating

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Prospect CRM

Zoho CRM

* Ratings accurate as of April 2024

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Prospect CRM customers experience real sales growth when they implement Prospect CRM and integrate it to their Inventory Management and Accounting Systems

“Before we had Prospect CRM, we were using Insightly. Although it was okay, it felt like we were double handling everything because they weren’t integrated.”

Jessica Powell

Business Manager, Good Culture Kombucha

“Prior to using Prospect CRM, we were using a CRM that wasn’t really designed for B2B. Prospect CRM is really in tune with our needs and what we’re looking for.”

Tom Riley

Managing Director, WhiteWash Laboratories

Helen Lyon

CEO, Puremedic Health

“The day that I had a call with someone from Prospect CRM was amazing. Within minutes we were set up, and all of a sudden I could see all of my data there;
it has become life changing.”

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Real businesses, real sales growth

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What Makes Prospect CRM the Best Alternative?

Tools to get more customers

Like all CRMs, Prospect CRM includes all the popular tools like Enquiries, Opportunity pipelines, Goals and Mailchimp integration, to help you get more customers.

While all CRMs help you get more customers, only Prospect CRM focuses on customer retention, repeat orders, and cross-selling. Specialist tools like RFM Analysis, the Magic Matrix, Missing Orders, upsell, cross-sell and must-sell capabilities make it easy to build customer lifetime value.

Prospect’s unique Inventory Management and ERP integration turns your back-office data into valuable insights and actions to increase customer lifetime value – automating your analytics and eliminating the disconnect between Inventory Management and CRM.

Tools to generate a higher CLTV

An integrated single view of your customers

Data-driven CLTV

By connecting your Inventory Management or ERP system with Prospect CRM, data from each system will be in constant communication. Any changes made in one system – like adding new accounts or making a sale – will be instantly updated in the other, meaning your whole team can work better together.


Improved business reporting

Reporting and analysing customers, products, sales, quotes, opportunities, enquiries, customer service tickets and user activity is essential for sales growth. Only Prospect CRM allows you to report on CRM activities alongside the data in your Inventory Management or ERP system.

Prospect CRM’s intuitive interface makes it easy to use. Simplicity and speed is at the core of our design when performing complex functions, so comprehensive insights are always at your fingertips. Prospect CRM offers software onboarding packages and CRM training to optimise user adoption and set you up for success from day one.

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Ease of use

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Award-winning CRM

Recognised as the #1 Stock-Aware CRM for Wholesalers, Distributors and Manufacturers, Prospect CRM’s awards list continues to grow alongside our progressive innovation and commitment to customers.

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Try Prospect CRM free

Export

Transfer your data to Excel with the help of our migration experts and templates

Get your new CRM connected with your back-office systems

Sync

Watch as your data comes to life and Prospect auto-populates your blank fields with dynamic insights

Import

Switching to Prospect CRM is simple

Thinking of moving from your current CRM to Prospect CRM? Our team are on hand to help migrate your data into your new system – all with minimal disruption to your business activities.



Our tried & tested migration process ensures a smooth transition so you can migrate with confidence.

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Start processing orders, analysing reports in real time, and turning your business into a growth engine

Grow

Our Onboarding team will help you make both basic and advanced configurations, so you can use your new system with confidence

Configure

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Switch to Prospect CRM
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The #1 Stock-Aware CRM

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Test out Prospect CRM for 14 days - your fully-integrated free trial shows your real data in action from day one.

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